Euroluce Forum 1
Thursday, 6 October 2016
Design disruptors and other stories …
Image above from: www.designdisruptors.com
Disruption equals to revolution, when it comes to design. The notion of disruptive design and the companies that actually fuelled it and diverted their business towards a new, dynamic perspective- succeeded world domination, especially in areas such as online media. The Design Disruptors documentary, directed by Matt D’Avella and sponsored by the InVision platform & tool, was presented on a special screening event in Athens,- within the promotion of the upcoming Designathon event this weekend, a 48 speed-design challenge for online media design teams, taking place in central Athens, Greece- for updates, please check:
www.designathon.gr
The film explores the current era in online media design, furthermore it features the top ranking companies, their UX/UI/Product design directors and their endeavors. Facebook, Google, Etsy, Spotify, Pinterest, Twitter explain their vision about design implemented in their business objectives now, plus the significant role design finally holds in their leading, entrepreneurial practices. In an almost(!) “Truth Or Dare” mode, head designers reveal only SOME secrets of the “disruptive” trade, their design process and how this very aspect actually becomes the FUNDAMENTAL VALUE of any business.
Clauses as the following, recapitulate the essence of the film: “Everything is designed, few things are designed well”, “There is no such a thing a s an average user anymore”, “Save time is sexy”, “Art is about questions, design is about solutions”, “Subtraction is the most valuable addition to your product”, “ Bad ideas come to market because it’s quick and easy, good ideas are difficult to reach”, “So often we are wrong about how people will use a product”, “Anyone can create an app, or the next big thing”, “Designers thrive on constraints”, “Product design is not about creating something timeless”, “If you want to go quickly go alone- if you want to go far, go together”, “Diversity is the opportunity in tech right now”, “Design ethics is about solving meaningful problems”, “If you ask the average professional if they he/she is happy with the software the she/he uses- she/he will answer NO”.
An exciting two–year program has been launched –calling for entries until 21st of October 2016. Post-Nostalgia: Design meets Utopia, promotes research and practice around the wide spectrum of design history, legacy and past between the periods 1950 -1970 and 2000 -2016, throughout the context of Utopia and nostalgic representation. The final projects, coming out of any design discipline (industrial design, fashion, architecture, furniture, theoretical studies etc), will be hosted in an exhibition at the end of 2018. The Patron of program is the Vacalo Art & Design College in Athens, Greece- for details please click on the links:
www.postnostalgia.eu
www.vacalo.gr
Enjoy and keep it going?-))
A4D-D4A
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